The client's objective was to create a social media campaign that would capture the attention of their target audience and generate interest in their company. To achieve this, we created two animated social ads that were designed to be both visually striking and informative. Our first animated ad was focused on generating awareness by highlighting the company's key message in a way that would be easily digestible for viewers.
We carefully selected a narrow target audience for this ad to ensure that it reached the right people. The ad was designed for retargeting and was followed up by a second animated ad that aimed to show social proof and encourage viewers to visit the company's website to learn more. We worked to ensure that both ads were consistent with the company's brand and messaging, while also meeting the client's goals for the campaign.
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